Business Communication

Business Communication is a course geared toward those who already work in the market, as well as for university students, who wish to develop their power of communication in the English language for Business. Business Communication is a conversation course and is based on the theatrics of human life, that is, all classes are based on real-life situations that students can encounter in the daily routine of the working world: attending the telephone, resolving problems with clients, scheduling internal and external meetings, scheduling business trips, selling products, marketing, negotiating, giving presentations, among others.

Using the innovative approach of Theatrics, students train a common dialog of a real-life situation in the working world. Next, students adapt the situation to their current reality and present this scene to rest of the class. After, a debate forum is opened for conversation and discussion on the topic itself. This theatrical approach creates a more relaxed and enjoyable atmosphere in the classroom and helps the student to feel more at ease to communicate in English and to act in the real-life situations of the working world.

This relaxed atmosphere increases the student’s ability to communicate with the current working world.

Each module consists of 15 classroom hours, distributed according to student availability.

Levels: Upper-Intermediate to Advanced
Number of students: minimum of 4 and maximum of 20.

Module 01 - Topics:

Class
Subject
01
Meeting at a Conference
02
Polite Requests
03
Phone Calls
04
Resolving Problems
05
Reading Graphics
06
TV Advertising
07
Marketing Ethics
08
Managerial Skills
09
Ad and Resume Writing
10
Negotiations

Module 02 - Topics:

Class
Subject
01
First Impressions
02
Hiring - Interview Process
03
Company Structure - History
04
Business Culture
05
Customer Care - Customer Loyalty
06
Excuses and Advice
07
Business Dates
08
Marketing Strategies
09
Business Idioms
10
Presentations

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